We have not only reimagined the brand in the new retail space – but created our first crossover collaboration – a limited edition range of men’s lifestyle items, #CliftonLeungXLeSportsac. Clifton says when designing the new shop concept, his priority was to create a unique customer experience. The result is what he describes as “a futuristic gallery space”. To showcase LeSportsac’s fashion-forward pieces, we used an RGB lighting system featuring colour-changing technology that produces vibrant colours. For the print of the crossover collaboration, we drew inspiration from the “blueprint” of the interior design. We hope to foster people’s boundless imaginations and creativity.

When designing the new store, Leung set out to create a unique customer experience. He describes the result as “a futuristic gallery space” which showcases LeSportsac’s fashion-forward pieces. The most striking feature is a special RGB lighting system which features colour-changing technology to emit vibrant hues across the store.